Luma AI

An AI research and product company whose Dream Machine workspace and Ray video models turn text and visual references into generated clips for creative work.

kindCompany
Event history

A model inside a creative workspace

Luma AI develops video-generation models and exposes them through Dream Machine, a workspace for creating and iterating on visual ideas. Text instructions and reference images give creators a way to specify a shot without starting from recorded footage. The interface and the underlying model are related products, rather than interchangeable names. [2]

The workflow extends beyond producing one isolated clip: creators can organize ideas and revise generated material. Luma's controls are ways to direct a generative system, with the result still requiring inspection for continuity and the intended movement. [2]

The Ray2 release

Luma released Ray2 on January 15, 2025. The company emphasized a new multimodal architecture and more coherent movement; the initial rollout reached paying Dream Machine subscribers. Its claims about natural motion describe the model's intended improvement, rather than measured physical correctness in every scene. [1]

The dated changelog is now a living product page that also lists later capabilities. The launch establishes a hosted video model and subscriber access; it should not be read as a downloadable-weight release or proof that every feature currently listed was available that January. [1]

Sources

  1. Introducing Ray2

    Luma AI · Jan 15, 2025

  2. Luma Dream Machine: New Freedoms of Imagination

    Luma AI · retrieved Oct 23, 2026